The Purpose Driven Life – with QR Codes!

I love The Purpose Driven Life by Rick Warren. I really do. In this post I told you all the reasons that I think this book is special. But I recently discovered that there is a QR Code Enhanced Edition! If you don’t know what a QR Code is, then read no further. This post isn’t for you. Actually, I take that back. Keep reading. You may learn something! (In this post I discussed my love of QR Codes. I still haven’t stitched that pillow. I need to get on that.)

If you have a smartphone, then you know what QR Codes are. They are those nifty squares scattered throughout magazines that encourage you to scan it and view a video related to the article you are reading. Wikipedia has an easy-to-understand definition: “A QR Code is a matrix barcode (or two-dimensional code), readable by QR scanners, mobile phones with a camera, and smartphones. The code consists of black modules arranged in a square pattern on white background. The information encoded can be text, URL or other data.” Well, sort of easy to understand.

Now this book that I love to give as gifts to seekers (and recommend that every Christian read) has 40 unique QR Codes within its pages. When scanned by your smartphone, the codes link to videos of author Rick Warren. What a great way to incorporate technology in this treasure of a book and bring even more illumination to its reader. I have a feeling we will be seeing more of this technology included in books, magazines, and newspapers.

I’ve said it before. I’ll say it again. Technology – for such a time as this.


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